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Web Design & Branding Case Study

Salon
Luxury Redesign.

How we transformed an outdated local salon into a premium grooming destination through a dark luxury website and full brand refresh.

Salon Luxury Website

The Challenge

Outdated & Generic

The client had an outdated website that felt generic and was failing to attract premium clientele. Their booking enquiries were low and the brand had no visual identity to speak of.

The Solution

Dark Luxury Aesthetic

We designed a dark luxury website with cinematic imagery, smooth scroll animations, and a booking-first layout. A full brand refresh accompanied the site - new logo, colour palette, and tone of voice.

Project Overview

Client: Salon

Industry: Beauty & Grooming

Services: Web Design, Branding

Live Link: Visit Website ↗

Tools Used

HTML/CSS JavaScript Figma Photoshop

The Results

Triple the Bookings.

"Within 30 days of launch, monthly enquiries tripled. The client reported that new customers regularly mentioned the website as the reason they booked."

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